[Executive Summary] The State of Sales

How Companies Are Winning Through Structure, Systems, and Process

Sales is always changing and companies are constantly growing. With all of this change and growth, we wanted to know what the world’s largest sales teams are doing to keep their edge.

We specifically looked at over 1,000 companies use of people, systems, and process. While there is no silver bullet for success, we found some repeatable patterns that drive high performance.

In this executive summary you will learn:

  • What the optimal tech stack is and how much companies are spending on it
  • What the optimal sales structure is and how companies are creating their go-to-market approach
  • How much people are paying salespeople and how long they stay with one company
  • Critical pipeline metrics


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