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Three Best Practices for an Account-Based Marketing (ABM) Follow-Up Strategy
July 14, 2017
The only thing better than exceeding all expectations on your ABM campaign is figuring out how to accomplish even more on the follow-up. In this webinar, we will give you insights into our latest slam dunk ABM campaign and take a deep dive into the ways we outperformed yet again on round two. We’ll even tell you about the tool that made all the difference. Register for this webinar to learn how to: Automate each step of your ABM campaign Develop the perfect follow-up strategy Achieve stellar marketing and sales alignment with minimal meetings
Free Guide: Criteria for Deciding Where the SDR Function Belongs in Your Org
January 25, 2016
Should sales development report to marketing, sales or stand on its own? Gabe Larsen reveals what companies must consider when deciding where the sales development function belongs in their organization. In this guide you will learn: The pros and cons for each organizational decision How each model affects lead generation, systems, processes and employees Which model is ultimately right for your organization Download your copy today!